SWIMSLOW : A SUSTAINABLE BRAND

3 July 2017

Swimslow is a sustainable swimwear brand designed in Iceland and made in Italy.

The swimsuits have classic silhouettes, clean lines, sharp tailoring and are made out of recycled earth friendly quality fabrics with focus on minimizing environmental impact.

The philosophy behind Swimslow springs from the local culture and history of bathing in the Icelandic swimming pools.

In Iceland, we don’t believe in swimming seasons – swimming is a part of the daily life in Iceland and the designer took inspiration from her ritual trips to the local pool and the wooden sauna and mixed it with her experience to be in the now.

She finds challenge in the simplicity of things and the outcome is all in once modern, subtle, timeless and elegant with an underlying rawness and sensitivity.

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