For our first edition we uncovered, from now on, we expose.
UNCOVER becomes EXPOSED.
Following the Salon International de la Lingerie this past January, Mode City has decided to unveil a space showcasing today’s most inspired swimwear and lingerie brands. This second edition will take place from the 8th -10th of July 2017.
Eurovet has given “carte blanche” to Matthieu Pinet, founder of the online gallery-boutique The Shape of the Season, to create this alternative space and curate a bold, avant-garde product selection from both the best-known names and those under the radar. Using his expert eye and years of experience in ready-to-wear, Mr Pinet will present an original and eclectic vision of the industry that’s in sync with today’s fashion-focused consumer.
EXPOSED’s minimalist and sophisticated format will present 40 lingerie, corsetry, loungewear, sportswear, swimwear, beachwear and beauty brands. This new approach to showcasing and mixing products will bring an unseen interpretation of style and a new concept of modernity to the fashion world. Like a laboratory, EXPOSED will investigate and reveal tomorrow’s trends – this will be achieved through a setting designed to inspire those who enter. Throughout the year communication campaigns will target the press, influencers, and general public.
EXPOSED has also launched a Discovery Shopping website that redirects visitors to the retail sites of brands present at the next Mode City in just a click.
Continuing on from the January edition, EXPOSED has once again entrusted Antoine Grulier, an ESAA and Ecole Duperré Paris graduate with its campaign artwork.
The following are already on board!
LA SERVIETTE PARIS
For more info please visit: www.exposedparis.com
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