Discover “RENDEZ-VOUS”, a very French short film by Lingerie Française, COMING JANUARY 25, 2021 ON LINGERIE CONNECT

14 January 2021

You loved our lingerie fashion shows “Lingerie, Mon Amour” (“Lingerie, My love”) and “Lingerie Rocks” and we heard you loud and clear! We aim to please. So in association with the Committee for Development and Promotion of French Clothing Industry le DEFI, Promincor – Lingerie Française went back to work to brew a little something for you: an innovative show at a Parisian theater planned for January 2021 and featuring the most prominent brands of French Lingerie for your viewing pleasure.

Then the COVID-19 pandemic happened and the world came to a stop. But in the darkest depths of this global crisis, a few gems shone: new inspirations were born, the need for creativity surged, entire industries went 100% digital. And with that, “Rendez-Vous”, a very French short film by Lingerie Française, was born.

10 prestigious brands of French Lingerie (Antigel, Aubade, Chantelle, Empreinte, Passionata, Lise Charmel, Lou, Louisa Bracq, Maison Lejaby and Simone Pérèle) invite all lingerie professionals and amateurs (buyers, media, customers) to its worldwide debut on Lingerie Connect on January 25, 2021.

A “RENDEZ-VOUS” WITH YOU

January 25, 2021 on Lingerie Connect

Lingerie always has been an accurate representation of our times. In this particularly strange and tightly corseted period, Lingerie Française and this vibrant, elated production aim to breathe fresh air and fire into our atrophied lungs once again.

During 8 minutes, this short film will be a celebration of diversity, inclusivity, natural beauty and self-actualization through stunning photography and movement.

Rendez-Vous is a rhythmic digital performance, alternating intimate scenes and dance numbers carried by 10 women aged 20 to 60 years young, from size 34 to 44, and cup sizes ranging from A to E. Paris offers the ideal setting for this mad race across town to a Rendez-Vous we spectators know nothing about, yet anticipate greatly.

From frame to frame, we teeter over the edge separating reality and imagination, with what we at Lingerie Française consider our worldwide mission and values as the guiding principles.

 

“RENDEZ-VOUS” IS ALSO

A 6-day shoot in outdoor settings and a studio, a team of more than 50 creatives, innovative technologies, and avant-garde artists equipped with an Alexa video camera with top-of-the-line optical capabilities, real-time 3D, a giant 12 x 3 meters LED screen steered by an avant-garde Unreal system; a shoot in wintry Paris during a global pandemic; challenging logistics; new health processes and constraints to abide by…

DISCOVER “RENDEZ-VOUS” BY LINGERIE FRANÇAISE AND ITS STUNNING LINGERIE COLLECTIONS, COURTESY OF ANTIGEL, AUBADE, CHANTELLE, EMPREINTE, PASSIONATA, LISE CHARMEL, LOU, LOUISA BRACQ, MAISON LEJABY AND SIMONE PÉRÈLE.

This film is being produced in association with DEFI – La Mode de France, the Committee for Development and Promotion of French Clothing Industry, an organization that promotes the French Apparel industry and showcases its products, know-how, and nationally and internationally (www.defimode.org).

 

ABOUT PROMINCOR – LINGERIE FRANÇAISE

This non-profit organization was created in 1960 to unite French Lingerie brands under a common label and one voice worldwide.

It aims to the lingerie and corsetry business excellence: original designs, rigor and precision, and the precise engineering that have granted France its reputation as a leader since the very first bra was patented in Paris in 1889. Although this trade has now become an industry, it has preserved its spirit of craftsmanship and continued favoring custom-made work.

The mission of Promincor – Lingerie Française is to promote this trade by shedding a light on its many facets to all industry professionals and lingerie amateurs around the world.

 

For media requests, please contact:

Press contact: AKAGENCY

Aleksandra KAWECKI

aleksandra@akagencyparis.com

+33 (0) 6 82 30 35 57

 

PROMINCOR – LINGERIE FRANCAISE

37/39 rue de Neuilly – 92110 Clichy – France

+33 1 49 68 33 50

promincor@lingeriefrancaise.com

www.lingeriefrancaise.com

 

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